As the world of travel continues to evolve, 2025 is primed to showcase Africa as the ultimate playground for adventure seekers and cultural enthusiasts alike.
From the serene landscapes of Zambia to the vibrant culture of Ghana, the continent offers a remarkable array of experiences that cater to every type of traveller.
With many sought-after destinations easing or waiving visa requirements, there’s never been a better time to embark on a journey through Africa’s diverse offerings.
Antoinette Turner, general manager at Flight Centre Travel Group South Africa, shares the African destinations that deserve a spot on your travel radar this year
Phenomena travel: Zambia
According to Turner, one of the emerging trends, known as phenomena travel, revolves around extraordinary natural events, such as eclipses or wildlife migrations.
She noted that while Africa is famed for the Great Wildebeest Migration and the Zebra Migration in Botswana, few are aware of the planet’s largest mammal migration occurring in Zambia.
From October to November, the Kasanka National Park transforms into a living spectacle as up to 10 million African straw-coloured fruit bats descend upon the skies.
“It’s one of the natural world’s best-kept secrets. Coupling this stunning bat migration with a walking safari in South Luangwa National Park offers two unparalleled wildlife experiences,” said Turner.
Sports tourism: Seychelles
Turner highlighted that the rise of sports tourism, travelling to attend or participate in sporting events, is set to continue, with an estimated value of USD 583.14 billion expected in 2024.
A highlight on this year’s calendar is the inaugural 2025 FIFA Beach Soccer World Cup, which will be held in the Seychelles.
“The Seychelles boasts some of the world’s most stunning beaches. Imagine experiencing the thrill of the FIFA Beach World Cup in May 2025 while enjoying the wonderful weather and vibrant atmosphere of Victoria.
“With temperatures averaging between 25 to 30°C, it is the perfect setting for sports enthusiasts and sun seekers alike,” she said.
Responsible tourism: Rwanda
The expert highlighted that overtourism is a pressing issue globally, prompting organisations to issue lists advising travellers on where to go and avoid.
She said key among these is Fodor's “Go List”, which features quieter destinations like Hermanus in South Africa and Kigali in Rwanda.
“It’s fantastic to see South Africa highlighted and Rwanda is an excellent choice for those seeking the stunning landscapes and rich culture of this central African gem, particularly for travellers with gorilla trekking on their bucket list,” said Turner.
She noted that though South Africans require a visa, it’s free upon arrival, making it an uncomplicated venture for those wanting to explore this extraordinary destination.
Soft travel: St Helena Island
Turner noted that in a world increasingly consumed by hustle and bustle, the concept of soft travel is gaining traction among savvy tourists.
She said that this approach encourages slower, more mindful journeys that allow individuals to escape and reconnect with themselves amidst nature.
“St Helena Island is a bucket-list destination for many. Its rich history, unique ecosystems, and tranquil environment make it perfect for those wishing to unwind and enjoy walking, birding, or simply appreciating their surroundings,” said Turner.
Heritage revolution: Ghana
The expert noted that with a growing interest in heritage travel, which encourages travellers to immerse themselves in unique cultures and historical contexts, Ghana is stepping into the spotlight.
She noted that the country’s “See Ghana, Wear Ghana, Experience Ghana” campaign has showcased the nation’s attractions, from the scenic beaches of the Volta Region to the culturally rich historical sites of the Central Region and the Ashanti Kingdom.
“Ghana’s diverse offerings resonate with modern travellers eager to immerse themselves in African music, history, and cultural festivities,” said Turner, making it a compelling destination for heritage tourism.
The allure of Africa as a travel destination has never been more pronounced.
With its breathtaking landscapes, lower crowds and the promise of enriching cultural experiences, 2025 welcomes a resurgence of travel that places African gems at the forefront of global tourism.
There’s no better time to pack your bags and explore the wonders that the continent has to offer.