In recent years, the allure of international travel has met its match in the rising popularity of staycations - an exploration of local travel options that are both accessible and enriching.
With economic fluctuations prompting a more cautious approach to holiday planning, Southern African travellers are increasingly finding gems in their own backyards.
Data from a recent travel index reveals a notable trend: Google searches for “staycation ideas” surged by 33% in 2024 compared to the previous year.
This shift underscores a growing enthusiasm among South Africans to uncover both popular and less-frequented locales within their own country.
According to Lindi Mthethwa, the regional director of sales and marketing at Minor Hotels, embarking on a getaway just a few hours away is not just convenient and relatively more affordable than going overseas, but also removes the stress of long-haul flights or spending hours in transit.
She noted that as a result, both millennials and Gen-Z travellers are discovering the charm and beauty of local destinations, which allow for restorative yet exhilarating experiences without the hefty price tag of international travel.
Domestic and regional travel on the rise
Mthethwa noted that travel between South Africa and its neighbouring nations - Botswana, Zimbabwe and Mozambique - has also witnessed an encouraging growth, reflecting a keen interest in exploring regional destinations.
She said that following the Covid-19 pandemic, shifting travel dynamics made many reconsider their holiday plans; with health concerns and border closures forcing people to seek safe adventure nearer to home.
The expert pointed out that this revival of local travel is breathing new life into South Africa’s tourism sector.
As hotels, restaurants, and tourist attractions experience an influx of visitors, Mthethwa observed, “Vacation budgets are being spent within the community, advancing economic growth and supporting small businesses.”
She added that in an age of economic uncertainty, a staycation offers both the joy of travel and the comfort of home, allowing for tailored adventures and meaningful experiences.
Hidden gems worth exploring
Mthethwa noted that for those eager to step outside the usual tourist traps, South Africa is brimming with hidden treasures.
“Take Paternoster on the West Coast, for instance, where visitors can enjoy a tranquil seaside retreat characterised by its charming whitewashed cottages, fresh seafood, and stunning sunsets,” she said.
She added that further inland, the dramatic landscapes of the Cederberg Mountains beckon adventurers with their striking rock formations and ancient San rock art, providing an ideal getaway for outdoor enthusiasts.
“Meanwhile, Hogsback, in the Eastern Cape enchants with its misty forests and cascading waterfalls, drawing visitors into a setting reminiscent of a fantastical tale,” she said.
For those willing to cross borders for unforgettable experiences, Mthethwa highlighted that Zimbabwe and Zambia offer close access to the breathtaking Victoria Falls - one of the Seven Natural Wonders of the World.
“From thrilling bungee jumping over the Zambezi River to serene sunset river cruises, these destinations promise a perfect mix of excitement and tranquillity,” she said.
Mthethwa said that moreover, Mozambique’s Bazaruto Archipelago presents an idyllic escape for beach lovers, where pristine sands, world-class diving, and a vibrant local culture await.
In conclusion, staycations allow travellers to curate their experiences, from indulging in spa treatments to exploring historical landmarks or enjoying cultural festivals.
“Travelling locally to explore what our Southern African region has to offer not only expands our horizons but also creates unforgettable memories,” she said.